Thomson Discover new design

The discovery site followed a blog type format enabling customers to explore articles based around holiday destinations with the tag-line “Be inspired by the best travel experiences from around the globe”.
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The site was designed to show case richer content including videos, galleries and travel articles
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Specially commissioned content ranging from local culture and cuisine together with articles on things to do and explore to inspire travellers to get more from their holidays
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The site was designed to work with social media with pages acting as a soft landing before moving across to the main travel site
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Components were integrated into the main travel website to link out to the discovery pages to explore destinations and activities in more depth